BLOGS
“I HATE WRITING. I LOVE HAVING WRITTEN.”
– Dorothy Parker
Inside Self-Care And Work-Life Balance At Our Agency
I started Centric Squared to create flexibility for myself in 2017 as a new mom. Now, we have a team of 12+ marketing professionals, working remotely and globally. My commitment to personal...
When and How to Migrate Email Service Providers
"I saw our competitor that seems to be doing amazing things with Klaviyo –should we move over?" “I heard about someone moving to Omnisend and saving a ton on fees. Are we overspending?” “Mailchimp...
A Step-by-Step Guide to Planning Your Holiday Emails in 2024 – Free Guide
Building a holiday email marketing strategy is critical for your business to maximize revenue while also maintaining your sanity. In most industries, holiday sales are prime time, as most consumers...
Centric Squared Now a Termageddon Data Privacy Certified Agency Partner
Sara KapplerCentric Squaredinfo@centricsquared.com Centric Squared Now a Termageddon Data Privacy Certified Agency Partner Sheridan, WY: Centric Squared, a digital marketing agency...
An FAQ Page Is Your Website’s Secret Weapon
When we work with new clients, one of the first things we do is take a look at their website and pay close attention to their FAQ page. Why? What does a Frequently Asked Questions page have to do...
Centric Squared Becomes an Omnisend Agency Partner
Centric Squared is now an Omnisend Agency Partner, giving eCommerce clients more options for greater ROI with email marketing.
20 Questions to Ask When Scheduling An Email Campaign
Lessons from an Email Marketing Agency Congratulations, you’ve developed an email campaign! We know what that means: You aligned stakeholders on goals, you wrote copy, you designed, you carefully...
A Guide to Social Media Marketing for Real Estate Agents
If you’ve been in the industry long enough, you probably entered the real estate scene before social media and real estate mixed. We feel for you, having to navigate an ever-evolving digital...
Team Spotlight: Meet Weiwei, Our Operations Specialist
An interview with Weiwei, Operations Specialist Tell us about what you do for Centric Squared. Answer: I support our team in a number of ways, including scheduling meetings, organizing our...
What Actually Happens When You Click Send? Understanding Email Deliverability Issues
Let’s look at what actually happens when you click "send" on an email campaign, because it’s a complex series of steps, involving various technologies and protocols designed to deliver your message...
Centric Squared Becomes a Typeform Agency Partner
Sara KapplerCentric Squaredinfo@centricsquared.com Centric Squared Becomes a Typeform Agency Partner Sheridan, WY: Today, Centric Squared announced that it has become a Typeform...
Email Deliverability Issues? Top Causes and Fixes
Have your email open rates tanked recently? Noticing a significant drop in your overall email marketing performance, and puzzled about what happened or what to do to improve the situation? It's...
Financial Clarity Podcast Episode: Rethinking the American Dream with Sara Kappler
Navigating Business and Life Transitions with Centric Squared's Founder Sara Kappler, CEO of Centric Squared, recently appeared on Financial Clarity, a podcast by Hannah Smolinski of Clara CFO...
Team Spotlight: Meet Stefan, Our Email Marketing Specialist
An interview with Stefan, Email Marketing Specialist Tell us about what you do for Centric Squared. Answer: My primary responsibilities revolve around creating email campaigns and flows. I...
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