Email Marketing Services
Say goodbye to guesswork and say hello to data-driven email revenue.
Is Your Email Marketing Performing?
Unlock your email marketing potential with Centric Squared!
At Centric Squared, we know that building a robust email marketing strategy requires technical expertise and an understanding of your business. We also know that every small business needs to see results quickly to justify marketing spend.
That’s why we’ve created a comprehensive 3-month program that will take your email marketing from A to Z.
Our expertise comes from years working with small businesses to set up and optimize their email marketing. Today, we have a tried and true approach to email marketing that will lead to more revenue for you.
80+
Client served
We have experience with a broad range of small businesses. Industries including: E-commerce, fashion, beauty & more!
5 million +
Emails sent
Email is our love language: Strategize, Copy, Design, QA, Schedule, Repeat.
30-75%
Average % of revenue from email across our clients
Follow our lead and we’ll help you turn email into a revenue powerhouse for your business.
OUR TRIED & TRUE APPROACH
We’ve helped numerous small businesses setup, optimize and improve their email marketing. Our approach is:
- Proven
- Hassle-free for you (if we can answer questions internally, we do)
- Customer-centric (we don’t believe in spamming your list or only offering emoji-laden exclamation point emails)
- Data-centric (we believe in A/B testing and learning)
We set you up to optimize your email marketing strategy to find what works for you.
It’s email marketing with purpose and meaning that really moves the needle!
4 Elements of Our Email Marketing Strategy
Unlock Your Email Marketing Potential with Our Proven Strategy
Are your emails getting lost in inboxes? Or maybe not getting there at all?
Is email not your strongest marketing channel with the biggest ROI?
Discover the four elements of a strong email marketing strategy that we use to drive email results consistently for our clients.
Are you ready to get the most out of email marketing? Schedule your free consultation today.
HEAR IT FROM OUR CUSTOMERS
Exceeding Our Goals
“Thank you so much for EVERYTHING your team has done to help KINONA this year. Your insight and guidance have been invaluable to helping us exceed our goals. Thank you, great work and we are grateful.”
Co-Founder,KINONA
Exceeded all my expectations
“Amazing and her team has exceeded all of my expectations and hopes for my product-based business. “
CEO & Founder, Green Kid Crafts
Exceeded all my expectations
“Amazing and her team has exceeded all of my expectations and hopes for my product-based business. “
CEO & Founder, Green Kid Crafts
OUR PROCESS
How does outsourcing email marketing to an agency work?
Proposal
We’ll have a 1 hour Zoom call with you to gather your input and understand your business better. We’ll ask you for access and resources and then walk you through a few questions that will set up our work for success.
Access
Next, we roll up our sleeves and get to work! Our team will work through our onboarding and optimization processes. We’ll send you weekly progress updates on our work (account management, flow and campaign optimization, marketing strategy, and reporting).
Implementation
From here, our agency manages your ongoing email marketing. We’ll develop a marketing calendar and schedule regular calls with you to ensure our email work aligns with your business goals, review the work we’ve done, and take a closer look at your metrics.
BROWSE OUR CASE STUDIES
How This Online Retailer Grew 255% YoY Email Revenue By Developing a Unique Email Customer Experience
How This Subscription Box Company Grew 300% YoY Revenue After Prioritizing Customer-Centric Marketing Strategies
How this California-based architectural tile and bath specialist migrated to Klaviyo in 4 weeks and saved 12k/yr.
COMPLIMENTARY CALL
TALK WITH AN EXPERT
Have 15 minutes?
Find out how to get your marketing performing.
FAQs
Do you offer SMS marketing services, too?
Yes, we offer SMS marketing services, too. As part of our initial discussion, we can share more about our SMS process, and when we evaluate your email marketing, we can also assess adding SMS marketing. SMS and email marketing work great in tandem.
Will you audit my website?
To some extent, we’ll evaluate your website and make recommendations that will help ensure your email marketing will be successful. If you’re looking for a full SEO audit, though, we recommend working with a specialized SEO agency.
I just bought a list. Can you help me?
Unfortunately, no. We don’t recommend anyone buy an email list. When purchasing an email list, those are not customers who know you or have expressed interest in your products or services, and they may very likely mark your email as SPAM. When your emails are marked as SPAM, this will hurt your email deliverability rate, and you’ll have issues reaching the inboxes of customers interested in your products or services. Your email service provider may even penalize you. The risk is too high for little to no reward.
While we can’t help you with a purchased email list, we can help you build your list.
How much will it cost?
Contact us for a free estimate.
We’ll need to assess your current setup and needs (current email account, campaigns, flows, list size, creative available, etc.) in order to provide you with an estimate. Our monthly email marketing management services start at $2,000/month.
Can you fix deliverability issues?
Yes, identifying and addressing deliverability issues are part of our technical checks for any client.
What kind of access do I have to provide?
To get started with an email marketing agency, we need admin access to your Klaviyo account. And we also request access to your Google Analytics account if you have one set up. We may agree to review other accounts in tandem (social media, your website) and if so, we’ll need access to those accounts as well.
I’m not ready to have someone else take over our email marketing yet, but I’m curious about your services. Where should I start?
An email marketing audit is a good place to start if you’d like to visualize the opportunities available to you first. An audit provides the insights and action points needed to drive an effective email marketing strategy. We don’t believe there is a catch-all email marketing strategy out there, but rather that the best strategy for your business will be one that takes into account your audience, tech stacks, and teams. Read more about our Email Marketing Audit service here.
What’s the story of Centric Squared?
Here at Centric Squared we help small businesses make smart decisions, understand their customers, and target their sales, marketing, and service strategies accordingly. Growth isn’t always linear, and it doesn’t always mean revenue either. Sometimes it means new revenue streams, new products and services and programs. Sometimes it means making your roots stronger and building resilience through community and customer loyalty.
We believe most small businesses are sitting on a golden ticket: their relationships. We help small businesses tune in and listen, turn data into insight, and grow with email marketing strategies. We may be driven by data, but customer relationships are what make it worthwhile.
As a business our core values are:
- Dig Deep – we dig deep into your business to find insights you’ve likely not considered before.
- Create Value – we create valuable customer experiences.
- Be Authentic – we bring your brand to life authentically with full transparency into the process and our findings.
What industry experience do you have?
We have experience working with both B2B and B2C clients across a variety of industries. Read more on our portfolio page to see some of the clients we’ve worked with and for case studies highlighting our client work and how we’ve helped our clients increase their bottom line with email marketing.
How long have you been a Klaviyo Partner?
We became a Klaviyo Partner in October 2019. With Klaviyo we’re able to provide our clients with a solid ROI through email marketing.
Klaviyo makes it easy to send segmented campaigns which often leads to very high performing emails. Read more about why we recommend Klaviyo on our blog.
We are also partnered with Hubspot CRM, Shopify, Typeform, and other tools that have helped us achieve high ROI Email Marketing for our clients across industries.
This sounds interesting but our business is unique. What’s the next step?
Every business is unique, but email marketing goals and strategies are similar – trust us. Working with an agency doesn’t mean you have to lose authenticity, in fact we believe you can deliver even more exceptional customer experiences when you work with a team of experts. Set up a time to talk and we’ll be happy to hear your unique pain points, and we’ll make sure to address your specific pain points during the audit.