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5 Lessons We Learned From A/B testing 15 million emails in 2023

5 Lessons We Learned From A/B testing 15 million emails in 2023

by Sara Kappler | Dec 5, 2023 | Growth With CRM & Email Marketing

As we close out the year, it’s a good time to reflect on the lessons learned and the insights gained through another year of effective email marketing. In 2023 alone, we’ve sent over 15 million emails for clients. That’s a lot of emails, and most...
Plan Before You Send: The 4 Elements Of A Strong Email Marketing Strategy

Plan Before You Send: The 4 Elements Of A Strong Email Marketing Strategy

by Sara Kappler | Nov 21, 2023 | Growth With CRM & Email Marketing

In a world where inboxes are battlegrounds for attention, a strong email strategy is your secret weapon. You may have heard of the elusive ROI from email, where marketers agree it’s consistently one of the highest-performing marketing channels. But how do you get...
Team Spotlight: Meet Fernando, Our Graphic Designer

Team Spotlight: Meet Fernando, Our Graphic Designer

by Sara Kappler | Nov 20, 2023 | Team Spotlights

An interview with Fernando Ledesma, Graphic Designer | eCommerce   What kind of skillset do you have in your role at Centric Squared? Answer: As a graphic designer, I have creative abilities that include strong conceptualization and visual storytelling, allowing...
Team Spotlight: Meet Angelica, Our Email Marketing Strategist

Team Spotlight: Meet Angelica, Our Email Marketing Strategist

by Sara Kappler | Sep 30, 2023 | Team Spotlights

An interview with Angelica Padilla, Email Marketing Strategist | eCommerce, Digital Marketing   Tell us about what you do for Centric Squared. Answer: I am an Email Marketing Strategist. I collaborate with our team to come up with email content ideas that are...
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Recent Posts

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  • What is CRM-Driven Marketing? 10 Reasons We’re Not Your Average Email Marketing Agency
  • How to Capture Email Addresses from Anonymous Website Visitors (Legally!)
  • Team Spotlight: Meet Ashleigh, Copywriter
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