Podcast: Marketing Metrics and CRM with Lisa Princic
Lisa Princic is a brand strategist, and she helps business owners find themselves and build brands that matter. We share a passion for metrics, and she invited me to be on her podcast as a guest a few weeks ago. Her podcast, Scaling Deep, is for purpose-driven entrepreneurs and thought leaders who are growing their brands online.
If you’re a small business not sure if you’re doing marketing right, her podcast can be a wonderful resource to you.
In our episode ” Tracking Metrics that Matter for Long Term Growth” we have a conversation about what CRM software does and why it matters. From being consistent in delivering your business’s customer experience, to the behind the scenes operational efficiency and insight.
Lisa gets messaging and branding and can distill and bottle up all that elusive, unique value everyone talks about. In fact, she’s so good I read my intro blurb on her podcast page and thought: “Well look at that, she did it again – that’s what I do isn’t it, better than I could have said myself!”
Have a listen, get Lisa on your radar, and book a call if you’d like to talk about CRMs and getting some metrics for your business growth.