by Sara Kappler | Nov 11, 2024 | Growth With CRM & Email Marketing
Giving Tuesday: How Giving Back Can Be Part of Your Marketing Strategy “The best way to find yourself is to lose yourself in the service of others.” -Mahatma Ghandi Giving Tuesday isn’t just a day of giving and a dollar amount on a profit & loss...
by Sara Kappler | Sep 25, 2024 | News and Events
5 Email Marketing Trends for 2025: Lessons from the Festival of Email in Utrecht This year’s Martech Festival / Festival of Email event was held September 16-18th, 2024 in Utrecht, The Netherlands. It brought together email industry experts from 18 different countries...
by Sara Kappler | Jul 23, 2024 | Team Spotlights
Inside Self-Care And Work-Life Balance At Our Agency I started Centric Squared to create flexibility for myself in 2017 as a new mom. Now, we have a team of 12+ marketing professionals, working remotely and globally. My commitment to personal work-life balance extends...
by Sara Kappler | Jul 22, 2024 | Growth With CRM & Email Marketing
When and How to Migrate Email Service Providers “I saw our competitor that seems to be doing amazing things with Klaviyo –should we move over?” “I heard about someone moving to Omnisend and saving a ton on fees. Are we overspending?” “Mailchimp got...