by Sara Kappler | Apr 8, 2024 | Deep Dives & Tool Reviews
If you’re a small business owner, we’ve got a newsflash for you: Your sales process is a marketing opportunity. Whether you’re an eCommerce or online business (in which case, by the sales process, we mean product page, FAQs, live, checkout funnel)...
by Sara Kappler | Apr 4, 2024 | Growth With CRM & Email Marketing
Klaviyo is widely recognized as the front-runner in the email marketing space for eCommerce, and has had an impressive growth story over the last 10+ years. As a Klaviyo Partner, we’ve covered some of Klaviyo’s more advanced features on the blog before: see...
by Sara Kappler | Mar 29, 2024 | Growth With CRM & Email Marketing
Imagine this scenario: You’ve started a business and hired a team of freelancers to help you with your website and marketing. But you’re not getting results, and you can’t understand why. The freelancer did what he said he’d do. So where’s the disconnect? You...
by Sara Kappler | Mar 13, 2024 | Team Spotlights
An interview with Pankaj Saini, Marketing Automation Specialist Question: Tell us about what you do for Centric Squared. Marketing Automation: I leverage marketing automation tools, such as Klaviyo and HubSpot, to streamline workflows, nurture leads, and drive...
