by Sara Kappler | Jan 22, 2021 | Growth With CRM & Email Marketing
Does your small business really need a CRM? Yes — and here’s why If you’ve been running a business that involves building relationships with customers, you’ve probably heard of the benefits of customer relationship management (CRM) software. These platforms...
by Sara Kappler | Nov 8, 2020 | Growth With CRM & Email Marketing
Email can seem straightforward at first. But once you start digging into topics like email deliverability and email metrics, it’s actually very complex. Sending out regular emails doesn’t mean you’re “doing email” well, or using it strategically. For example, an...
by Sara Kappler | Jan 27, 2020 | Growth With CRM & Email Marketing
“How’s Business?” As a small business owner, you probably field this question a few times a week. You probably, as I do, have different answers depending on who’s asking. Some of my go-to responses these days are “Never a dull moment,...
by Sara Kappler | Jul 3, 2019 | Growth With CRM & Email Marketing
Choosing the right software for your small business can be nerve wracking. There’s a lot of factors and options to consider, and you might be under pressure to make a quick decision so you can start reaping the benefits said software has to offer. Last month I offered...
