by Sara Kappler | Dec 11, 2023 | Growth With CRM & Email Marketing
It Pays to Have Good Email Manners Bad manners are a no-no, whether in life or in email marketing. As an email marketing agency, we’ve got a front row seat to observe growing industry trends of questionable email practices and can confidently say: Good email...
by Sara Kappler | Dec 5, 2023 | Growth With CRM & Email Marketing
5 Lessons We Learned From A/B testing 15 million emails in 2023 As we close out the year, it’s a good time to reflect on the lessons learned and the insights gained through another year of effective email marketing. In 2023 alone, we’ve sent over 15...
by Sara Kappler | Nov 21, 2023 | Growth With CRM & Email Marketing
Plan Before You Send: The 4 Elements Of A Strong Email Marketing Strategy In a world where inboxes are battlegrounds for attention, a strong email strategy is your secret weapon. You may have heard of the elusive ROI from email, where marketers agree it’s consistently...
by Sara Kappler | Mar 19, 2023 | Growth With CRM & Email Marketing
ChatGPT Implications For Marketing & Content Creation ChatGPT Implications: For Your Business & The Future We previously shared about the day-to-day efficiencies of using ChatGPT in a marketing role, and we’ve seen what ChatGPT can do. But what does it mean?...