by Sara Kappler | Jul 22, 2024 | Growth With CRM & Email Marketing
“I saw our competitor that seems to be doing amazing things with Klaviyo –should we move over?” “I heard about someone moving to Omnisend and saving a ton on fees. Are we overspending?” “Mailchimp got acquired by Intuit; should we move?” The inkling to...
by Sara Kappler | Jul 20, 2024 | Growth With CRM & Email Marketing
Building a holiday email marketing strategy is critical for your business to maximize revenue while also maintaining your sanity. In most industries, holiday sales are prime time, as most consumers spend more on shopping and gifting. Here are five predictions for the...
by Sara Kappler | Jul 15, 2024 | Growth With CRM & Email Marketing
When we work with new clients, one of the first things we do is take a look at their website and pay close attention to their FAQ page. Why? What does a Frequently Asked Questions page have to do with email marketing? Wouldn’t that be more “operations” or...
by Sara Kappler | Jun 19, 2024 | Growth With CRM & Email Marketing
Lessons from an Email Marketing Agency Congratulations, you’ve developed an email campaign! We know what that means: You aligned stakeholders on goals, you wrote copy, you designed, you carefully chose creatives and decided what call-to-actions to use. Now it’s time...
