by Sara Kappler | Nov 16, 2022 | Deep Dives & Tool Reviews
Google My Business (GMB) is a core element of local SEO, so it’s important to highlight just how crucial it is that your listing data is accurate and kept up to date. Research suggests that 50% of consumers visit a store or business the day of performing a local...
by Sara Kappler | Nov 8, 2022 | Team Spotlights
An interview with Weng Divina, our Digital Marketing Lead | E-Commerce Tell us about what you do for Centric Squared. Answer: I handle e-commerce product management and on-page SEO. I also design landing pages, update minor web pages, and manage Facebook...
by Sara Kappler | Oct 11, 2022 | Growth With CRM & Email Marketing
Amazon Emailing? I’m Skeptical. You might have heard this headline making the rounds last week from Amazon’s Accelerate Conference in Seattle. Amazon will now let brands email their customers through, Tailored Audiences, an enhancement to Amazon’s...
by Sara Kappler | Sep 16, 2022 | Growth With CRM & Email Marketing
A CRM’s importance to small businesses really can’t be understated. A CRM (customer relationship management) system collects, organizes, and manages all of your customer information. This allows you to track and streamline communication, improve your customer’s...